Branding
Priyangaa

PROJECT OVERVIEW
Priyangaa
Threads of Light is a fictional project developed for a sustainable homeware label seeking to channel purity, warmth, and airiness. The concept revolved around the interplay of light and shadow, linen and glass—creating a mood that felt both weightless and intentional. With soft gradients, neutral palettes, and quiet spatial compositions, the direction aimed to evoke a feeling of clarity and peace, reflecting the brand’s ethos of thoughtful design and slow living.
Client
Priyangaa
Ping Deliverables
Logo
Niche
Fashion


























